Pimms Website

July 2014: commissioned by Pimm’s in conjunction with Mother London and Love Creative to illustrate a full relaunch of the Pimm’s website and social media presence. The brief was to provide a light visual tone representing the ‘world’ of each product, as well as extensive lettering and icons around the site.

pimms_website_1 pimms_website_2 pimms_website_3 pimms_website_4

Social media illustrations (“In summer, it’s never not Pimm’s O’ Clock”):